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Case studyEdgerton & Fisher

Get an 86.7% conversion rate with SEO & website redesign

We first met Edgerton and Fisher when they were looking to enhance their existing website in both design and user interface.

Client
Edgerton & Fisher
  • SEO
  • Website Redesign
Group of attendees at the North Carolina Dental Society 161st Annual Session

Key performance indicators

Conversion rate
86.7%
Increase in SEO traffic over the past two years
2,180%
Ranking for local dental terms
#1
Impressions
146,000

Overview

We first met Edgerton and Fisher when they were looking to enhance their existing website in both design and user interface. While their project scope has grown and changed throughout our working relationship, the overall objective has always been to reach potential patients in unique ways while enhancing the overall image of Edgerton and Fisher. Always open to trying new options, Edgerton and Fisher is not only a digital marketer’s ideal client, but has also been able to change their scope to meet new and emerging trends as shown by their migration from press releases to social media marketing.

Google search results for Edgerton & Fisher with sitelinks and a business panel
Keyword ranking report showing #1 positions for local dental search terms
Google Search Console report showing 2.18K total clicks and 146K impressions
  • A 2,180 % increase in SEO traffic over past two years
  • DesignLoud developed a search-friendly website with indexable content
  • Implemented On and Off page SEO techniques to increase local visibility.

#1 ranking for local dental terms

DesignLoud developed a site-wide SEO strategy through an extensive audit. With that information , we were able to design a fresh new website focused on user intent. Using SEO first approach, the site architecture and URL structures were built to establish authority and brand awareness.

Once new user friendly website was built, DesignLoud merged the new website effortlessly ensuring that all content and technical issues were solved immediately.

2,180 total clicks and 146,000 impressions

Conclusion

Every client is different and results vary, we take pride in accountability and we would love working with our client and becoming their growth partner in the digital landscape.

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